All over New Mexico, there are people who do extraordinary things to help others, and they don’t expect attention or “thank you’s”. KOB 4 recently launched a campaign to “Pay It 4ward” to the people around us who are part of the solution, and not part of the problem.
Here’s how it works: A person can nominate someone who helps make New Mexico a better place to live, or person who just deserves a little help by submitting a letter. If selected, the nominator receives $400 cash and has one hour to give it away to that nominee. KOB’s cameras will be there to share the story.
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